Monday, 15 October 2012

Synergy and Symbiosis

Definitions:

Synergy:
Two parts of trhe same company create different murchandise all to reach the same goal.
For example:
Disney created High School Musical the movie. They also made a Soundtrack and a DVD. All of which were made to make a profit fromn the franchise.

Symbiosis
Two Different companies work together to create products that will benefit both companies.
For example:
The Angry Birds Plush Toys are made by seperate company to Rovio.

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